| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World | 978-0-7897-5030-3 (0-7897-5030-9) | 2013 | Ken Burbary |
| Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World: Making Sense of Consumer Data in a Digital World | 978-0-7897-5960-3 (0-7897-5960-8) | 2018 | " |