| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Cases in Marketing Management: Issues for the 1980's | 978-0-13-115600-5 (0-13-115600-4) | 1984 | Esther F. Stineman |
| Cases in Marketing Management: Issues for the 1990s | 978-0-13-116351-5 (0-13-116351-5) | 1992 | Wesley J. Johnston · Esther F. Lanigan |
| Marketing dynamics: Decision and control | 978-0-07-028960-4 (0-07-028960-3) | 1975 | |
C.H. · C L · Charles H. · Charles L. · L -H