| title | media type | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|---|
| Contemporary Marketing Research | Hardcover | 978-0-314-06122-5 | 1995 | Roger Gates |
| Marketing Research Essentials | Paperback | 978-0-538-87669-8 | 1997 | Carl D. McDaniel · Roger H. Gates · Richard W. Woodman |
| Marketing Research Essentials | Taschenbuch | 978-0-314-04929-2 | 1994 | Roger H. Gates |
| Wiley Plus Stand-alone to Accompany Marketing Research Essentials | CD-ROM | 978-0-470-08786-2 | 2007 | Roger Gates |
C. J. · C.M. · C. McDaniel · Carl McDaniel · J.M. · J. McDaniel · Jr. McDaniel · McDaniel, Carl Jr.
Cengage Learning · West Group · Wiley