title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
---|---|---|---|
Marketing Management: A Value-Based Approach | 978-0-470-80096-6 (0-470-80096-8) | 2003 | Gregory Whitwell · Peter Doyle |
Marketing Research | 978-0-07-471138-5 (0-07-471138-5) | 2003 | Jr. Joseph Hair · Robert P Bush · David J Ortinau |
A.L. · A Lukas · B. A. · B. L. · B. Lukas · Bryan L.