| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Cult Branding Workbook: Seven Steps to Growing Your Business by Better Understanding Your Customer | 978-0-9714815-6-5 (0-9714815-6-3) | 2008 | |
| Customers First: Dominate Your Market by Winning Them Over Where It Counts the Most | 978-0-07-178787-1 (0-07-178787-9) | 2012 | |
| The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers | 978-0-7615-3694-9 (0-7615-3694-9) | 2002 | Matthew W. Ragas |
Creative Crayon Publishers · McGraw-Hill · Prima Games