McGraw-Hill · SAGE Publications
| title | media type | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|---|
| Customer Relationship Management: Emerging Concepts, Tools and Applications | Hardcover | 978-0-07-043504-9 (0-07-043504-9) | 2000 | Jagdish Sheth · G. Shainesh |
| Handbook of Relationship Marketing | " | 978-0-7619-1810-3 (0-7619-1810-8) | 1999 | Jagdish N. Sheth |
| Handbook of Relationship Marketing | Paperback | 978-0-7619-1811-0 (0-7619-1811-6) | 1999 | " |