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by: Barbara Loken · Rohini Ahluwalia · Michael J. HoustonHardcover
ISBN: 978-1-84169-759-8 ISBN-10: 1-84169-759-1 Psychology Press · 2009 |
| See also (possibly by other authors): | ||
| 2008 | Hardcover | Brands and Brand Management (Critical Perspectives on Business and Management) |