Emotional Branding: The New Paradigm for Connecting Brands to People

Emotional

by: Marc Gobe · Marc Gobé · Sergio Zyman

Hardcover

ISBN: 978-1-58115-078-0

ISBN-10: 1-58115-078-4

Allworth Press · 2001

See also:
2010PaperbackEmotional Branding: The New Paradigm for Connecting Brands to People