Why CRM Doesn't Work: How to Win By Letting Customers Manage the Relationship

Customers

by: Frederick Newell · Seth Godin

Hardcover

ISBN: 978-1-57660-132-7

ISBN-10: 1-57660-132-3

Bloomberg Press · 2003
See also:
2003HardcoverWhy CRM Doesn't Work: The Re-empowerment Revolution in Customer Relationship Management: How to Win by Letting Customers Manage the Relationship