Integrated Marketing Communication: Creating Spaces for Engagement

Engagement

by: Christina L. McDowell Marinchak · Daniel Assmus · Jeanne M. Persuit · Jill K. Burk · Kelli Lynn Fellows · Vernon E. Cronen

Hardcover

ISBN: 978-1-4985-4002-5

ISBN-10: 1-4985-4002-3

Lexington Books · 2016

See also:
2018PaperbackIntegrated Marketing Communication: Creating Spaces for Engagement