Modeling Markets: Analyzing Marketing Phenomena and Improving Marketing Decision Making (International Series in Quantitative Marketing)

by: Peter S.H. Leeflang · Jaap E. Wieringa · Tammo H.A. Bijmolt · Koen H. Pauwels Hardcover details (USA). (see also: eBook (Kindle)) details (UK). (see also: eBook (Kindle)) details (Germany). (see also: Kindle Ausgabe) details (Canada). (see also: eBook (Kindle)) ISBN: 978-1-4939-2085-3 ISBN-10: 1-4939-2085-5 Springer · 2014