Online Course Pack:Strategic Brand Management/Research Methods for Business Students/International Economics/Organizational Behavior /CWS Graderacker ... AND "Research Methods for Business Students"

by: Philip Kotler · Prof Veronica Wong · Prof John Saunders · Gary Armstrong · Marian Burk Wood · Dr Andrzej Huczynski · Prof David Buchanan · Mark Saunders

Paperback

ISBN: 978-1-4058-9293-3

ISBN-10: 1-4058-9293-5

Financial Times/ Prentice Hall · 2007