Online Course Pack: Consumer Behaviour Enhanced Media Edition: A european perspective/ marketing communications: engagement, strategies and practice/ ... Engagement, Strategies and Practice

by: Michael R. Solomon · Gary Bamossy · Prof Søren Askegaard · Margaret K. Hogg · Chris Fill Paperback details (UK). ISBN: 978-1-4058-8624-6 ISBN-10: 1-4058-8624-2 Financial Times/ Prentice Hall · 2007