Online Course Pack:Marketing Management:US Edition/Economics European Edition/Access Card:Parkin, Economics Euro Edition MyEconLab Access Code Inside Sticker: AND Economics

Marketing

by: Michael Parkin · Prof Kent Matthews · Dr Melanie Powell · Philip Kotler · Kevin Lane Keller

Paperback

ISBN: 978-1-4058-8335-1

ISBN-10: 1-4058-8335-9

Addison Wesley · 2007