Valuepack:Framework for Marketing Management with Operations Management.: AND Operations Management

Operations

by: Prof Nigel Slack · Dr Stuart Chambers · Prof Robert Johnston · Philip Kotler · Kevin Lane Keller

Paperback

details (United Kingdom).

ISBN: 978-1-4058-5342-2

ISBN-10: 1-4058-5342-5

Financial Times/ Prentice Hall · 2006