Online Course Pack: Principles of Marketing European Edition with OneKey Blackboard Access Card: Kotler, Principles of Marketing Euro 4e: AND OneKey BlackBoard Access Card

by: Philip Kotler · Prof Veronica Wong · Prof John Saunders · Gary Armstrong

Paperback

ISBN: 978-1-4058-2162-9

ISBN-10: 1-4058-2162-0

Financial Times/ Prentice Hall · 2005