Bundle: Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card), 7th + MindTap Marketing, 1 term (6 months) Printed Access Card

by: Thomas O'Guinn · Chris Allen · Richard J. Semenik · Angeline Close Scheinbaum

Paperback

details (USA).
(see also: eBook (Kindle))

ISBN: 978-1-305-36178-2

ISBN-10: 1-305-36178-4

Cengage Learning · 2014