Social Marketing: Theoretical and Practical Perspectives

Theoretical

by: Marvin E. Goldberg · Martin Fishbein

Paperback

ISBN: 978-1-138-87662-0

ISBN-10: 1-138-87662-3

Psychology Press · 2015

See also:
1997HardcoverSocial Marketing: Theoretical and Practical Perspectives (Advertising and Consumer Psychology)