Advertising Campaign Strategy: A Guide to Marketing Communication Plans

Strausbaugh

by: Donald Parente · Kirsten Strausbaugh-Hutchinson

Paperback

ISBN: 978-1-133-43480-1

ISBN-10: 1-133-43480-0

South-Western College Pub · 2014

See also:
2005PaperbackAdvertising Campaign Strategy: A Guide to Marketing Communication Plans