| year of publication | ISBN | author(s) | title |
|---|---|---|---|
| 2012 | 978-0-9857648-0-7 | Gary L. Lilien · Arvind Rangaswamy · Arnaud De Bruyn | Principles of Marketing Engineering 2nd Edition |
| 2017 | 978-0-9857648-2-1 | Gary L. Lilien · Arvind Rangaswamy · Arnaud De Bruyn | Principles of Marketing Engineering and Analytics |