year of publication | ISBN | author(s) | title |
---|---|---|---|
1970 | 978-0-902878-00-6 | Economists Advisory Group | Price and its role in realistic choice situations - a review of recent work (Research studies in advertising) |
'' | 978-0-902878-01-3 | Dennis Samuel Lees · James William Morley | Competition in the Sausage Market (Research studies in advertising) |
1971 | 978-0-902878-02-0 | J.M. Samuels | Effect of Advertising on Sales and Brand Shares (Research studies in advertising) |
1976 | 978-0-902878-15-0 | Roderick Braithwaite | Communications and the job-seeker: The developing role of recruitment advertising in the employment market (Research studies in advertising) |
'' | 978-0-902878-19-8 | Advertising Association | Public attitudes to advertising, 1976: A survey commissioned by the Advertising Association |