CIM Coursebook 02/03: Strategic Marketing Management: Planning and Control

Management

by: Helen Meek · John Ensor

Paperback

ISBN: 978-0-7506-5710-5

ISBN-10: 0-7506-5710-3

A Butterworth-Heinemann Title · 2002

See also:
2003PaperbackCIM Coursebook 03/04 Strategic Marketing Management: Planning and control (CIM Workbooks 2003/04 Editions)