Communicate in a Crisis: Understand, Engage and Influence Consumer Behaviour to Maximize Brand Trust

Understand

by Kate Hartley

Hardcover

ISBN: 978-0-7494-9892-4

ISBN-10: 0-7494-9892-7

Kogan Page · 3. August 2019

See also (possibly by other authors):
2019PaperbackCommunicate in a Crisis: Understand, Engage and Influence Consumer Behaviour to Maximize Brand Trust