Implementing Key Account Management: Designing Customer-Centric Processes for Mutual Growth

Management

by: Mark Davies · Dr Sue Holt · Dr Rodrigo Guesalaga · Dr Javier Marcos

Paperback

ISBN: 978-0-7494-8275-6

ISBN-10: 0-7494-8275-3

Kogan Page · 2018

See also:
2018DigitalImplementing Key Account Management: Designing Customer-Centric Processes for Mutual Growth