The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising
by
Erik Du Plessis
Hardcover
details (
UK
).
ISBN: 978-0-7494-4366-5
ISBN-10: 0-7494-4366-9
Kogan Page
· 2005
See also:
2008
Paperback
The Advertised Mind: Groundbreaking Insights into How Our Brains Respond to Advertising