MARKSTRAT3: The Strategic Marketing Simulation

Simulation

by: Jean-Claude Larreche · Hubert Gatignon

Paperback

ISBN: 978-0-538-88089-3

ISBN-10: 0-538-88089-9

South-Western College Pub · 1997

See also:
1998PaperbackMarkstrat3: The Strategic Marketing Simulation
1998HardcoverMarkstrat3: The Strategic Marketing Simulation