by: Richard J. Semenik · Gary J. Bamossy
Hardcover
ISBN: 978-0-538-83913-6
ISBN-10: 0-538-83913-9
South-Western Pub · 1995
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by: Richard J. Semenik · Gary J. BamossyHardcover
ISBN: 978-0-538-83913-6 ISBN-10: 0-538-83913-9 South-Western Pub · 1995 |
| See also: | ||
| 1992 | Hardcover | Principles of Marketing: A Global Perspective |