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by: William G. Zikmund · Barry J. BabinPaperback ISBN: 978-0-538-76555-8 ISBN-10: 0-538-76555-0 Cengage Learning · 2009 |
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2009 | Hardcover | Bundle: Essentials of Marketing Research (with Qualtrics Card), 4th + Global Economic Crisis GEC Resource Center Printed Access Card |