Marketing Decision Making: Analytic Framework and Cases

Framework

by: William F. O'Dell · Andrew C. Ruppel

Paperback

ISBN: 978-0-538-19821-9

ISBN-10: 0-538-19821-4

South-Western Pub · 1988

See also:
1984PaperbackMarketing decision making: Analytic framework and cases
1979PaperbackMarketing decision making: Analytic framework and cases
1976PaperbackMarketing decision making: Analytic framework and cases