The Marketer's Guide to Public Relations: How Today's Top Companies are Using the New PR to Gain a Competitive Edge (Wiley Series on Business Strategy)

by Thomas L. Harris

Paperback

ISBN: 978-0-471-57962-5

ISBN-10: 0-471-57962-9

Wiley · 1993

See also:
1991	Hardcover	The Marketer's Guide to Public Relations: How Today's Top Companies are Using the New PR to Gain a Competitive Edge (Wiley Series on Business Strategy)