"Hey, Whipple, Squeeze This": A Guide to Creating Great Ads (Adweek Magazine Series)

by Luke Sullivan

Paperback

ISBN: 978-0-471-29339-2

ISBN-10: 0-471-29339-3

Wiley · 1998

See also:
2003	Paperback	Hey, Whipple, Squeeze This: A Guide to Creating Great Ads, Second Edition
1998	Paperback	"Hey, Whipple, Squeeze This": A Guide to Creating Great Ads (Adweek Books)