Innovation And New Product Marketing

Marketing

by David Midgley

Hardcover

ISBN: 978-0-470-99000-1

ISBN-10: 0-470-99000-7

Wiley · 1977

See also (possibly by other authors):
2015PaperbackInnovation and New Product Marketing (RLE Marketing) (Routledge Library Editions: Marketing)
2014HardcoverInnovation and New Product Marketing (RLE Marketing) (Routledge Library Editions: Marketing)