by David A. Aaker
Paperback
details (USA).
(see also: eBook (Kindle))
details (UK).
(see also: eBook (Kindle))
details (Germany).
(see also: Kindle Ausgabe)
details (Canada).
(see also: eBook (Kindle))
ISBN: 978-0-470-05986-9
ISBN-10: 0-470-05986-9
John Wiley & Sons · 2007