The Undermining of Beliefs in the Autonomy and Rationality of Consumers (Routledge Interpretive Marketing Research)

Rationality

by: John O'Shaughnessy · Nicholas O'Shaughnessy

Hardcover

ISBN: 978-0-415-77323-2

ISBN-10: 0-415-77323-7

Routledge · 2007

See also:
2019PaperbackThe Undermining of Beliefs in the Autonomy and Rationality of Consumers (Routledge Interpretive Marketing Research)