Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding and Corporate Level Marketing: Perspectives on Identity, Image, Reputation and Corporate Branding

Corporation

by: John Balmer · Stephen Greyser

Hardcover

ISBN: 978-0-415-28420-2

ISBN-10: 0-415-28420-1

Routledge · 2003

See also:
2003PaperbackRevealing the Corporation: Perspectives on Identity, Image, Reputation and Corporate Branding