|   | by: Charles W. Lamb · Joe F. Hair · Carl McDanielPaperback 
 
 
 ISBN: 978-0-324-65980-1 ISBN-10: 0-324-65980-6 South-Western College Pub · 2008 | 
| See also (possibly by other authors): | ||
| Taschenbuch | MKTG 2.0, 2008 - 2009 Student Edition (with Review Card and Printed Access Card) | |