Essentials of Marketing Research

Marketing

by: William G. Zikmund · Barry J. Babin

Paperback

ISBN: 978-0-324-32087-9

ISBN-10: 0-324-32087-6

South-Western College Pub · 2006

See also:
2012PaperbackEssentials of Marketing Research
2012PaperbackEssentials of Marketing Research, International Edition (with Qualtrics Printed Access Card)