by: Paul W. Farris · Neil Bendle · Phillip Pfeifer · David Reibstein
Paperback
ISBN: 978-0-273-72203-8
ISBN-10: 0-273-72203-4
Wharton School Publishing · 2008
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by: Paul W. Farris · Neil Bendle · Phillip Pfeifer · David ReibsteinPaperback
ISBN: 978-0-273-72203-8 ISBN-10: 0-273-72203-4 Wharton School Publishing · 2008 |
| See also: | ||
| 2017 | Paperback | Key Marketing Metrics: The 50+ metrics every manager needs to know |