Global Marketing Management: A European Perspective
by:
Warren J. Keegan
·
Bodo Schlegelmilch
Paperback
details (
USA
).
ISBN: 978-0-13-841826-7
ISBN-10: 0-13-841826-8
Pearson P T R
· 2000
See also:
2010
Paperback
Global Marketing Management: A European Perspective