Principles of Marketing, Student Value Edition and MyMarketingLab with Pearson eText Access Card Package (13th Edition)

by: Philip R Kotler · Gary Armstrong Loose Leaf details (USA). details (United Kingdom). (see also: Loose Leaf) ISBN: 978-0-13-800389-0 ISBN-10: 0-13-800389-0 Prentice Hall · 2009