Marketing of High-Technology Products and Innovations (3rd Edition)

Technology

by: Jakki J. Mohr · Sanjit Sengupta · Stanley Slater

Hardcover

ISBN: 978-0-13-604996-8

ISBN-10: 0-13-604996-6

Pearson · 2009

See also:
2009TaschenbuchMarketing of High-Technology Products and Innovations
2004HardcoverMarketing of High-Technology Products and Innovations (2nd Edition)
2004TaschenbuchMarketing of High-technology Products and Innovations