Kleppner's advertising procedure (The Prentice Hall series in marketing)

marketing

by: Otto Kleppner · J. Thomas Russell · Glenn Verrill

Hardcover

ISBN: 978-0-13-516451-8

ISBN-10: 0-13-516451-6

Prentice Hall · 1987

See also:
1995HardcoverKleppner's Advertising Procedure (The Prentice Hall Series in Marketing)
1993HardcoverKleppner's Advertising Procedure (The Prentice Hall Series in Marketing)