Advertising & IMC: Principles and Practice Plus New MyMarketingLab with Pearson eText -- Access Card Package (9th Edition)

Advertising

by: Sandra Moriarty · Nancy D Mitchell · William D. Wells

Hardcover

details (USA).

ISBN: 978-0-13-260631-8

ISBN-10: 0-13-260631-3

Prentice Hall · 2012