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by: David Rosenthal · Lew G. Brown · David W. RosenthalHardcover
ISBN: 978-0-13-086359-1 ISBN-10: 0-13-086359-9 Prentice Hall · 2000 |
| See also (possibly by other authors): | ||
| 1993 | Hardcover | Cases in Strategic Marketing |
| 1988 | Hardcover | Cases in Strategic Marketing |