Principles of Service Marketing and Management (2nd Edition)

Principles

by: Christopher Lovelock · Lauren Wright

Paperback

ISBN: 978-0-13-040467-1

ISBN-10: 0-13-040467-5

Prentice Hall · 2001

See also:
2004TaschenbuchPrinciples of Service Marketing and Management: International Edition
1999HardcoverPrinciples of Service Marketing and Management
 PaperbackPrinciples of Service Marketing and Management