Marketing Engineering: Computer-Assisted Marketing Analysis and Planning (2nd Edition)

Rangaswamy

by: Gary L. Lilien · Arvind Rangaswamy

Hardcover

ISBN: 978-0-13-035549-2

ISBN-10: 0-13-035549-6

Pearson Education · 2002
See also:
2002TaschenbuchMarketing Engineering: Computer-Assisted Marketing Analysis and Planning: International Edition
1998HardcoverMarketing Engineering: Computer-Assisted Marketing Analysis and Planning