Made to Stick: Why some ideas take hold and others come unstuck

by: Chip Heath · Dan Heath

Paperback

ISBN: 978-0-09-953899-8

ISBN-10: 0-09-953899-7

Arrow Books Ltd · 2009

See also:
2008PaperbackMade to Stick: Why some ideas take hold and others come unstuck
2007HardcoverMade to Stick: Why Some Ideas Take Hold and Others Come Unstuck
2007PaperbackMade to Stick: Why Some Ideas Take Hold and Others Come Unstuck