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by: Roger Kerin · Steven HartleyPaperback 
 
 
 ISBN: 978-0-07-772903-5 ISBN-10: 0-07-772903-X McGraw-Hill Education · 2015  | 
| See also: | ||
| 2019 | Hardcover | Marketing: The Core | 
| 2013 | Paperback | Marketing the Core | 
| 2012 | Paperback | Marketing: The Core | 
| 2010 | Paperback | Marketing The Core | 
| 2009 | Paperback | Marketing: The Core | 
| 2008 | Paperback | Marketing: The Core | 
| 2007 | Paperback | Marketing The Core (MKT: 370 Marketing College of Business Administration SDSU) | 
| 2003 | Paperback | Marketing: The Core | 
| Paperback | Marketing | |