Paperback
ISBN: 978-0-07-709509-3
ISBN-10: 0-07-709509-X
McGraw-Hill Education · 1998
| See also: | ||
| 2014 | Paperback | Advertising & Promotion (Custom FIT Edition) |
| 2011 | Paperback | Advertising and Promotion (Custom FIT Edition) |
| 2003 | Hardcover | Advertising & Promotion |