2005-2006 15th Edition of BASIC MARKETING , A Global Managerial Approach, with the accompanying Learning Aid Book and the Clippings from the Popular Business Press Book.

Managerial

by: Jr. William Perreault · E. Jerome McCarthy

Hardcover

ISBN: 978-0-07-325629-0

ISBN-10: 0-07-325629-3

McGraw-Hill · 2006